Live documentation of what we're building, testing, and deploying.
Applied Research · Week 01 · 2025
Subway Station Wordmark — VEO 3 + AI Prompting
Generated a cinematic brand moment using Google's VEO 3. A subway train passes through a station, revealing the FRMWRKS wordmark on tiled walls. Demonstrates AI video generation at scale, with precise camera work and brand integration. Prompting workflow developed with Claude and ChatGPT.
// Production process:
// 1. Develop cinematic concept + brand DNA alignment
// 2. Iterate prompts with Claude/ChatGPT for VEO 3 optimization
// 3. Generate, review, refine motion + timing
// Result: Broadcast-quality brand film from AI tools
VEO 3AI Video GenerationBrand IntegrationPrompt Engineering
Applied Research · Week 01 · 2025
Interactive 3D Wordmark with AI-Assisted Development
Built an interactive 3D wordmark using Claude AI to accelerate development. Demonstrates real-time 3D transforms, physics-based interaction, and brand-aligned visual treatment. Drag to rotate, feel the engineered restraint.